Lalit Modi Unveils IPL's Recipe for Spicy Controversy

Lalit Modi, the former IPL big cheese, spilled the beans on how they stirred up drama to keep fans glued to their screens. When ratings dipped, they cooked up spicy stories, like one involving a South African captain and a cheerleader, to keep the IPL buzzing. Turns out, a little scandal is the secret sauce to keeping the excitement alive!