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The Tukaram Mundhe Effect: Celebs Rethink Junk Food Ads

The 'Tukaram Mundhe effect' is flipping the script on celebrity endorsements! With the Maharashtra FDA tightening the screws on unhealthy food ads, stars like Shah Rukh Khan are feeling the heat. Influencers are calling out celebs for promoting junk food while pretending to be fitness gurus. Samantha Ruth Prabhu is even turning down brand deals to keep her image spotless. Looks like advertising is in for a wild ride!