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Tier 2 and Tier 3 flex 62 percent of health policies in FY26

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Tier 2 and Tier 3 flex 62 percent of health policies in FY26

Yo, so Tier 2 and Tier 3 peeps are totally owning the health insurance game in FY26, snagging a whopping 62 percent of all new policies! Like, who knew rural vibes would outshine the metros? With folks leveling up their coverage from Rs 10 lakh to Rs 14 lakh like it’s no big deal, the insurance world just got a glow-up. Thanks to EMIs and add-ons, everyone’s flexing those high-value plans. Upgrade season is lit!

few days ago | Aathira Varier

Quick rundown

1.Tier 2 and Tier 3 regions drive health insurance growth in India.
2.Insurance coverage preferences are shifting towards higher-value plans.
3.Digital access and affordability boost non-metro insurance demand.
4.EMI model adoption grows, making insurance more accessible.
5.Rural and smaller towns are becoming key markets for insurers.

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