Apoorva Mehandiratta Promoted to ZEE5 VP of Marketing

ZEE5 just made a big move! Apoorva Mehandiratta is now the Vice President of Marketing, taking the reins on Hindi and Marathi content. With her impressive background in marketing, she’s ready to sprinkle some magic on brand storytelling and connect with viewers like never before. What an exciting journey ahead for her and the platform!

Quick rundown

1.Apoorva Mehandiratta promoted to VP of Marketing at ZEE5.

2.She will oversee marketing for Hindi and Marathi content.

3.Mehandiratta has a decade of experience in entertainment marketing.

4.She previously worked with ALTBalaji and Viacom18 Studios.

5.Mehandiratta aims to build stronger brand conversations.

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