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Bhai, Online Dekho, Par Store Mein Shopping Karo!

Finance

Marketing Mind
Mr. BillionhairMr. Billionhair

Bhai, Online Dekho, Par Store Mein Shopping Karo!

Listen up, folks! 75% of browsing online, but 90% of buying? In-store, baby! CaratLane is winning big league, 78.3% EBIT up, income soaring 32.2%! Navratri sales? Huge! Hybrid shopping is the future, folks. Don’t just react, listen to the customers! I told you so. It’s all about that emotional connection to bling. Tremendous times ahead!

few days ago | Masaba Naqvi

Quick rundown

1.CaratLane sees 75% online browsing but 90% in-store purchases.
2.CaratLane's EBIT surged by 78.3% YoY in Q2FY26.
3.Navratri demand spike was a key growth driver.
4.Jewellery buying is emotionally driven and memory-linked.
5.Hybrid consumer journey is now a permanent market feature.

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