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BCCI Lands Rs 270 Crore Sponsorship with Google’s Gemini

BCCI Lands Rs 270 Crore Sponsorship with Google’s Gemini

Yo, peep this! The BCCI just locked down a fat Rs 270 crore sponsorship deal with Google’s AI homie, Gemini, for the 2026 IPL. This move shows how AI's gettin' cozy with cricket, while ChatGPT’s already makin' waves in the Women’s Premier League. Three years of smooth business, fo’ shizzle!

Quick rundown

BCCI lands a Rs 270 crore deal with Google's AI platform Gemini.
AI platforms are increasingly interested in cricket sponsorships.
The IPL continues to showcase its strong commercial value.
ChatGPT is already a sponsor of the Women's Premier League.
The sponsorship deal is set for a three-year period.

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