Dabur India Flexes 14% Ad Spend Boost to Rs 149 Cr

Yo, Dabur India just flexed a 13.7% boost in their ad spend, droppin' Rs 149.10 crore in Q4, up from last year’s Rs 131.09 crore. They cruised through with a 16% profit rise, while rural demand keeps it real, outpacing the city vibes. Plus, they launched a new nutraceutical brand, keepin' it fresh and fly.

Quick rundown

1.Dabur India boosts ad spending by 13.7% in Q4 2026.

2.Net profit jumps 16% to Rs 362 crore in the fourth quarter.

3.Rural demand outpaces urban consumption by 350 basis points.

4.E-commerce and modern trade drive urban market growth.

5.Dabur launches SIENS, a direct-to-consumer nutraceutical brand.

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