Bengaluru Homebuyers Shift Focus to Lifestyle and Community

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Bengaluru Homebuyers Shift Focus to Lifestyle and Community

In 2025, Bengaluru's homebuyers switched gears! They now care more about lifestyle and community than just price. Century Real Estate, under Vikas Nair's guidance, embraced this change, focusing on trust and empathy. With digital channels generating half of their leads, they're all set to tell engaging stories and create immersive experiences for future homeowners.

| Tanishka Tyagi