AI's Got the Keys: Brands Need to Switch Up Their Game

Yo, as AI rolls from the backseat to the front, Rubeena Singh from NP Digital be spittin’ wisdom on how brands gotta flip the script. It’s all about askin’ the right questions and bein’ the answer, not just part of the crowd. In this AI-driven world, trust is the new bling, so keep it real with credibility and expertise, ya feel me?